One of the more interesting Crossover Vehicle marketing campaigns was the Crave campaign for the Honda CR-V. The campaign focused on equating the vehicle to cravings (cupcakes, for example) and leading off by highlighting CR-V in the word ‘CRAVE’.

Take a look at the 2008 version (click to enlarge):

CRAVE ad for the CR-V

And here is an earlier version (2006), featuring donuts:

Donut version of CRAVE ad

Now, don’t go eating your CR-V. You have to admit, the CRAVE campaign sure is scrumptious.

This is a magazine ad for the 2009 Subaru Forester compact crossover, an update to the third-generation Forester that started in the 2008 model year. The Forester is based on the Impreza platform.